Our eyewear experience focuses on convenience, comfort, and clarity, because we’ve found that’s the best path to finding you eyewear you love. No matter your vision needs or fashion sense, we carry countless types of frames and contact lenses to give you sharp sight for every occasion.
The Best Frames Selection
Our vision consultants look forward to learning all about you — not just because they care, but because it helps them curate trendy frames that match your criteria. Considering your personal style, daily habits, and vision prescription, they’ll help you navigate our extensive selection of brands, shapes, and colors to find the perfect frames for your work, hobbies, nightlife, and more.
Stunner Sunglasses
Shield your sight in style all year round with name-brand shades from Maui Jim®, Ray-Ban®, GUCCI®, and more. Whether you’re soaking up the sun in the backyard or getting out on the water, our expansive sunglasses collection makes it easy to protect your eyes from harmful UV rays, glare, wind, sand, and snow, all while showcasing your distinctive taste.
Our elegant Vision Bar reimagines the optical shopping experience, bringing the finest frames from trendsetting brands like FOSSIL®, Swarovski®, and Kate Spade New York® right to Omaha. Here, you’ll be treated with white-glove service, get to experiment with the latest styles, and work directly with our talented vision consultants to select eyewear that fits you to a T.
Specialty Lenses
If you like to switch up your eyewear, prefer a flexible option for your active lifestyle, or want to manage an eye condition, our contact lenses provide worry-free clarity. During in-depth contact lens exams, our eye doctors use advanced technology to precisely determine your prescription and lens needs. Then, they walk you through our range of brands, styles, and specialty lenses to find your best fit.
